During my position as a content creator for the advancement department at Hawai'i Pacific University, I was working on dynamic visual projects, spanning sponsor campaigns, on-campus events, marketing messages, and alumni outreach.
The projects were distributed across diverse channels, including social media, events, websites, and print collateral to maximize impact and reach.
Target Audience
Students
HPU Athletics
Staff and Faculty
Alumni
Sponsors and Partners
Sharks Legacy Campaign
Launched in Spring 2022
Logo was designed for the rebranding of the Senior Legacy Campaign, aiming to boost participation among graduating students
distributed through multiple channels, including social media, flyers, and t-shirts
HPU Athletics
I developed a range of design and video projects for all athletic teams at HPU, including baseball, softball, cross country, basketball, acrobatics, golf, and cheerleading. Here are two exemplary pieces of content created for the basketball (left) and baseball (right) teams.
Video Content
This is one of several video examples created for the HPU baseball team, which was shared with key donors to enhance fundraising efforts.